As ninth head of the Matsudaira clan, Tokugawa Ieyasu created the foundation for centuries of peace in Japan, fulfilling the dreams of Chikauji, founder of the clan. Local youths revived this festival, centered on the belief that touching a wooden ball purified by water from the well used for Ieyasu's first bath will make wishes come true.

The Shigaku-sai, a sort of dress rehearsal, is held on the Saturday before April 17 in advance of the full festival. The Shigaku-sai festival starts in the evening and involves scooping of water from the traditional well in which Matsudaira was first bathed, dedications of fireworks, and other bold and mystical sights. The main festival the day after involves a portable shrine being carried from Toshogu Shrine to Kogetsu-in Temple.

Tomoegawa Kingyo Fireworks is held annually and features an impressive display of fireworks in the river, to resemble golden fish. Then there is also the series of other interesting attractions. Events -Kingyo Fireworks -Fireworks Launch -Tezutsu Handheld Cannon Fireworks -Procession around town -Open-air Fairs -Charity Bazaar -Brass Band Concert -Japanese Dance -Shaolin Kung-Fu -Dance -Matsudaira Japanese Drum Wadaiko ...

From the spectator seats, the Okuyahagi Onsen fireworks look much closer than normal fireworks. Since the area is surrounded by mountains, they cannot shoot fireworks very high. It is to prevent fires. The fireworks therefore explode at a lower height, making it look really close!

The Odo Tenno Festival features huge torches of straw, measuring about 2 meters in length, being carried lit around town by young townsmen barely clad in loincloths. See also lanterns laid in the Yahagigawa River, and the final fireworks show.

In 2019, Japan will host the World Rugby Cup - a tournament held once every four years. Aichi Prefecture will host matches with the modern Toyota Stadium, which is seeing international friendly matches in preparation for the great event. Come and cheer for the teams!

A great fair featuring Industrial Booths Street with exhibitions and sales of companies from Toyota City and other cities along both Tokai Kanjo Expressway and Route 153 such as Kanazawa of Ishikawa Prefecture, local products from a variety of regions, agriculture and forestry market to sell specialty products of the city, and Gourmet Market offering tasty local dishes.

Every October, the main festival is held on the second Sunday, with a rehearsal festival the day before, on Saturday. The rehearsal festival, called Shiraku-sai, features rituals with portable shrines and a martial arts-based dance called Bo-no-Te. The main festival, called Hongaku-sai, features Bo-no-Te and dancing performances.

Each year, the main festival is held on the third Sunday of October, with the rehearsal festival held the day before. Large floats are pulled through town and the Shichido Mairi event is held at night at the Koromo Shrine for the rehearsal festival. For the main festival, the floats gather in the shrine and fireworks light up the sky over the Yahagi River at night.

Toyota Oiden Festival is Toyota-City's largest event and, to conclude it with a big splash, the last day features the Toyota Oiden Festival Fireworks. Featuring Melody Fireworks, a huge waterfall fireworks, "starmines", which are complex combinations of simultaneous launches, tezutsu handheld fireworks cannons and much more, all in a thrilling display of beauty. The show spends an average of about 13,000 rounds, and every year some 3...

The Toyota Oiden Festival is one of Toyota-City's biggest events. Residents form groups to dance to the Oiden music with their own costumes and choreography. The dancing takes place in two stages, with "My Town Oiden" held in various locations and "Oiden Final" held on the last Saturday in July. Fireworks wrap up the evening with an impressive display of melody fireworks, Niagara Falls fireworks, star mines, trick fireworks, hand-he...

The Inabu Festival is an event everyone can participate, by taking part in the dance animated by the Taiko Japanese drums and hayashi players. Being the biggest event in the Inabu area of Toyota-City, it also features Tezutsu Handheld Cannon Fireworks, as well as a gorgeous regular fireworks for the conclusion.

Located near the interesting Kuroda Dam in the eastern region of Toyota-City, this spot is great to enjoy the autumn foliage that paints the whole premises in red and gold. And at this one-day event, activities for the visitors help them in spending a rewarding day into the nature! A Kei-Tora Mini-Pickup Trucks Market will be offering locally produced vegetables and other goods, together with an assortment of mountain food.

Part of the larger My Town Oiden of Toyota-City, this event is held at the Fujioka District with locals engaging on the dance contest. Crowning the event there's the Fireworks display with about 1,000 shots launched in synchrony with the background music!

The Asuke Festival is held by Asuke Hachimangu Shrine. The main hall was rebuilt in 1466 and is designated as an important cultural property. This festival has been held since the mid 1700s and remains largely unchanged today. Four festival floats are paraded around the street. The event used to last for five days, but has now been contracted to two days. On Saturday is the pre-festival and on Sunday is the main festival. On Saturday...